Amazon has introduced a new product, a hair care kit called Jane, that offers a buzz factor of 90.
The product, which is available for free in Amazon’s UK and US stores, features Amazon hair care’s own unique blend of botanical extracts that have been proven to be effective in reducing blemishes and improving hair’s natural texture.
Jane, which the company said will be available for £10.49 in the UK, is also available for an additional £10 from Amazon in the US.
The Amazon hair products are available in a variety of shades of black and white, and include a full-coverage face cream and a shampoo that contains botanical ingredients such as hyaluronic acid, jojoba oil, safflower oil, coconut oil and saffron oil.
Amazon said Jane is designed to help boost the hair’s moisture, tone and shine and also help protect against frizz and damage.
Jane’s unique blend, which has been proven effective in fighting blemish and protecting against damage, has been designed to complement the Amazon hair conditioner.
The hair conditioners in the new product line also include ingredients such, jojanamine, linalool, vitamin E, hyaluronan, taurochromes, hydrating agents and anti-bacterial ingredients.
Jane is the first Amazon hair product to offer a buzz-factor of 90, which it said is the highest in the industry.
The company said Jane will also help boost hair’s elasticity and natural shine.
“We wanted to create a product that is simple to use and can help women maintain and enhance their natural hairstyles,” said Amazon UK general manager of hair care products, Sarah Hahn.
“We are proud to be launching this new line of Amazon hair services, which are a natural extension of our long-standing commitment to offering a natural alternative to the traditional beauty and home care products that we sell to millions of customers around the world.”
Amazon hair products will be priced at £10, which includes a free Amazon Prime subscription.
Amazon’s hair services in the United States include a hair conditioning range, which offers the same benefits of Amazon’s product, and a hair moisturiser.